Augmented truth (AR) material marketing and advertising: Building interactive AR experiences for merchandise demonstrations or manufacturer storytelling.
What is Augmented Reality?Augmented Reality is a technology that overlays electronic information – images, textual content, or animations – onto the actual earth, generally considered through a smartphone digital camera or AR Eyeglasses. As opposed to Virtual Fact (VR), which makes a totally immersive digital atmosphere, AR enhances the person'